Choose a Coffee Bean

To choose a coffee bean can directly go to the coffee shop or special gourmet shop where the salesman are knowledgable and will spend time to educate you a different kind of coffee beans.

The tips to buy and choose a coffee bean as follows:

• Buy only roasted coffee, you can ast to the salesman when the coffee is roasted (many specialty shops will roast coffee daily). If you buy in a supermarket, don't forget to check the date of the coffee was roasted, or at least a production date.
• Good coffee bean look and smell appetizing.
• Determine what kind of coffee you like, mild or full bodied, floral tasting, nutty or winy and so on.
• Learn about coffee from different growing area and which varieties are highly regarded, discover which region produce coffee that matches your tastes. Most coffee is grown in Latin America, Africa and Indonesia.
• Determine of your roast coffee preference, French roast, Italian roast that shows a darky roasted coffee, although the actual beans aren't specified.
• Many special coffee shop offer their own custom blends, but there is a standard as well: Mocha-Java for example is a famous blend of coffee from Yemen (Mocha) and Java.
• Store coffee bean and ground coffee in an aircraft conainer in a cool, dry place, if we don't use coffee bean within a week, or ground coffee with a few days. Keep the coffee in the freezer.

Starbucks Coffee Corporation

Starbucks coffee corporation is the coffee network in United States that centered in Seattle-Washington. Starbucks is the biggest coffee trade mark company in the world with more than 15,000 coffee shop spread all over the world. Starbucks is sell a hot beverage espresso coffee base, cold beverage and other hot beverage, snacks, coffee cup and coffee bean.

The development of Starbucks is beginning on 1900s, with opening about 226 coffee shop, this development is continuously perform till year of 2000s. At the end of 2008, Starbucks have about 16,226 coffee shop. 11,434 coffee shop locate in United States. But in 1 Juli 2008 this company is closed 600 their shop in United Stated and fired of about 1000 their employees, this become the end of their development.

This closing because of economic crisis condition and bad political situation in the world especially of the bad image of the world population to American domination product on this world, many coffee shops are invaded by locals.

Coffee Toffee

Coffee toffee is the retail beverage business, especially coffee, chocolate and tea. Indonesian coffee toffee locate in Surabaya, already stand on 2006 offer to the collage who want to build coffee business on their area. At the coffee toffee company, the artisan Gourmet toffee is made by hand with 100% pure slow roasted premium coffee.

Coffee shop on coffee toffee made perfectly in small batches, using only the best quality ingredients, it is the perfect ending to a fabulous dinner, a great party favor for any event or just an indulgent way to satisfy to your sweet tooth.

The content on the coffee may as follows:

• “coffee-ness”: 4(an excellent balance of coffee flavor and chocolate.)
• nutritional facts: 1 (550 calories / 21 grams of fat / 83 carbs / 68 grams of sugar) YIKES! (not sure i would waste that many calories on this snack.)

Counterfeit Luwak Coffee

One day we got a call from one who claimed have a captive breeding in the area of Lampung coffee mongoose, luwak coffee is kind of Luwak Robusta Coffee. He offered coffee Kopi Luwak to Kopi Luwak Nusantara to the market. They offer with price very cheap, well below the market. Then we also asked the sample to that person. Then the sample was sent to our office, when we try, it turns out Luwak coffee is already in the blend (mix) with regular coffee, with levels of 70% of Luwak coffee - 30% of regular coffee.

Researching of Luwak coffee is authentic or fake are tricky. As an illustration, you can read the reference to this article: 3 ways Luwak coffee cupping test. It takes practice to distinguish between genuine and counterfeit Luwak coffee.

The most easiest way to test is:

• When the original Luwak coffee drink, it will taste the typical aroma of coffee, and feels a bit sticky on the tongue
• The original taste of Luwak coffee remains on the throat though we've finished drinking it half an hour to 1 hour after drink.
• Kopi Luwak is not leaving the original thick dots in the former coffee cup.
• The third way cannot guarantee we drink genuine Luwak coffee, but at least we can begin to understand what the real Luwak coffee and what is not.

Luwak Coffee Distributor that is now in America was told, that in America itself rife circulating fake Luwak coffee that has been in the blend (mix), therefore they are very careful in choosing a Luwak coffee. Many of those who ask for a certificate of Luwak coffee, and many of them are using the barista for the cupping test.

Therefore, consumers should be careful in choosing the Luwak coffee, not only because it lured bargain price, then we immediately bought it.